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Tamagotchi’s are Back for the 20th Anniversary!

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It’s been 20 years since the Tamagotchi first came out, que me feeling old, and for it’s 20th Anniversary in 2017 Bandai is giving the Tamagotchi a come back. Get all the details about these virtual pets, Tamagotchi pre-orders, Where to buy a Tamagotchi, and more. The new 20th Anniversary Tamagotchi is sure to bring back those childhood memories and hopefully create some new ones.

Flash back to my middle school days, when Tamagotchi’s were popular. Many things from my childhood have been making a comeback this year and now I can add a Tamagotchi to the list. I still remember visiting my local Toys R’ Us with my mom and searching for the oh so popular toy. They were so hard to find, but I finally managed to score one. I didn’t care what kind it was. I just had to have one and that orange, digital creature, was my BFF for months.

Going to school was the worst because you couldn’t play with them. When I wasn’t in school I was making sure my Tamagotchi pet was fed and taken care of. Ahhh, the memories and fun. Now that they’re back I can share the fun and excitement I had over a Tamagotchi with my daughter. I’ll be adding one to her stocking for Christmas and I hope she’ll enjoy hers as much as I enjoyed mine.

About Tamagotchi

This year marks the 20th Anniversary of Tamagotchi in the United States and to memorialize the occasion, Bandai America is releasing a smaller version of the device in limited quantities on November 5, 2017. Totally Awesome!

Awakening and evoking nostalgic feelings from the mid-to-late ’90s, this smaller Tamagotchi device features the familiar egg shape, pixelated LCD charm, and, of course, the recurrent need for tender-loving-care that endeared fans in 1997 when it was first released!  Like the original Tamagotchi device, the mini Tamagotchi includes six different shell designs from the initial Japanese launch and each one includes six characters. To pay homage to fans, the mini Tamagotchi will also feature the iconic packaging design of the original Tamagotchi device. Now, both original fans and new fans can obsess over caring for their Tamagotchi character, and as they do the character will uniquely grow and develop.

“For many Generation X kids, the Tamagotchi device can be considered America’s first and favorite digital pet,” says Tara Badie, marketing director for Bandai America.  “The enduring power of Tamagotchi is its clear expression that nurturing and love never goes out of style. It’s such an honor to bring back one of the most beloved toys in a way that captures the magic and joy of a generation while embracing the sensibilities of new generations.”

Bandai America created a wave of excitement and huge demand for Tamagotchi when the device was introduced 20 years ago.  Since its initial debut, the company has sold more than 82 million units worldwide.  

Where to buy

In celebration of its upcoming launch, all generations that want the chance to feed, play and clean up after their virtual pets can pre-order their Tamagotchi device starting today at various North American retailers. The mini Tamagotchi devices are sold individually with a suggested retail price of $14.99. Get yours on Amazon, available for Purchase everywhere on November 5th.

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Linda Trinklein

Saturday 4th of November 2017

Oh my goodness this takes me back to childhood!


Wednesday 25th of October 2017

I'd suggest pre-ordering at toys r us. Amazon is over charging. Toys r us has them for $15.

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